STARS & STUDIOS (1910-1919)

1910

Major production companies publicise their “picture personalities”.

Access to the American market becomes increasingly difficult for foreign companies

1911

Nestor Film Company builds the first studio in Hollywood

Motion Picture Story Magazine and Photoplay are the first fan magazines published

1912

Carl Laemmle forms the Universal Film Manufacturing Company and builds a studio in Hollywood.

Queen Elizabeth, starring Sarah Bernhardt, is released by Adolph Zukor’s Famous Players.

1913

3,000 movie theatres are in operation.

Warner’s Features Inc. is formed.

Universal distributes one of the first feature-length narrative films, Traffic in Souls.

1914

Paramount distribution company is formed to distribute multiple-reel features.

William Fox establishes the Box Office Attractions Film Rental Company, later renamed the Fox Film Corporation.

1915

D.W Griffith’s The Birth of a Nation is released.

The Technicolor Corporation is founded.

Cecil B. DeMille co-produces and directs The Cheat.

1916

Famous-Players-Lasky take over Paramount.

New York replaces London as the centre of worldwide movie distribution.

D.W Griffith produces and directs Intolerance.

1917

Fox open their studio in Hollywood.

Bablan and Katz’s Central Park Theatre, in Chicago, becomes the first in the world to have air-conditioning.

1918

Mary Pickford and D.W Griffith join First National Pictures.

The First World War ends in November. American control of the world film market has increased enormously during the war.

1919

Charlie Chaplin, Douglas Fairbanks, D.W Griffith and Mary Pickford form United Artists.

Famous-Players-Lasky is the first vertically integrated motion picture company.